Categories: Real Estate Trends

Assetz Marq- Specifications

Whitefield- An Introduction

Bangalore’s popularity for being the IT-capital and a leader in the spheres of outsourcing, education and cleanliness often collides with its notorious traffic. For a city that experiences a growth rate of 10% every year (economic), it’s no surprise that more than 1000 people make the city their home, every day. The Silicon Valley in the East is home to several IT Parks and start-ups as well. The process of the city turning into a concrete jungle is directly proportional to the increase in traffic on the roads. Home buyers, hence, look for townships that offer not just location benefits of being close to their workplaces but also have good social infrastructure to minimize travel as much as they can.

Whitefield’s popularity as an IT-hub comes from its connectivity to Mahadevapura, Marathahalli, Bellandur and Krishnaraja Puram apart from being home to several IT-Parks itself.   With big names like Saint Gobain, Tata, IBM, Intel, Life Tree and more in close proximity, Whitefield is at the top of the list for most people who come into the city.  This led to development of social infrastructure and public infrastructure. Whitefield has some of the most popular malls in the city, good schools and restaurants as well as a well-connected network of roadways, railways and (in the future) the Bangalore metro.

Whitefield- Properties On Offer


Despite Whitefield having its share of perks with location, infrastructure and connectivity it is notorious for its traffic. As Bangalore continues to grow further away from its centre, an all exclusive space that reduces every need for travel (all amenities and more included) is a given for buyers. To add to this, with most buyers being expats, business people and IT professionals, luxury is expected out of the properties. Considering these needs and desires of the average property buyer in the location- most homes in Whitefield offer luxurious, all-inclusive spaces. One glance at all the properties in Whitefield, and high-end projects delivering the best of amenities and offerings would stand out. A characteristic home in Whitefield is luxurious and limits travel to the offices. The real difference, then, lies in how self-sufficient it is and what amenities it offers. Popular builders in the area include Assetz, Prestige and Sobha.

Prestige Group has its property The Prestige Park View on Hope Farm Junction. The project offers 2 BHK and 3 BHK luxury apartments. The property offers basic amenities like indoor games, swimming pool, gymnasium, maintenance staff, outdoor sports, garden, 24 hr backup, and security along with modern amenities like WiFi, intercom, club house and rain water harvesting. The project also has a temple on the campus.
Sobha Limited’s more popular projects in Whitefield include Sobha Avenue and Sobha Habitech. Sobha Avenue in Whitefield, offering well designed 3BHK apartments. The project has all the basic amenities along with a play area. Sobha Habitech, meanwhile, has 324 units of 2, 3 and 4 bedrooms homes with amenities like a fully equipped gym, multipurpose hall, library, TT court, badminton court and others.

Assetz Marq- Self Sufficient Living


Assetz Group’s Marq takes the need for all-inclusive homes in Whitefield quite seriously. The expansive plans consider the growing pollution and need for space in Whitefield. This is apart from what’s desired in a home in the area- luxury and comfort. Assetz Marq on Sai Baba Ashram Road aims to provide smart homes and luxury living while catering to every possible need of their residents. Shapoorji Pallonji Engineering and Construction Company which has built a stellar reputation for itself in 100 years of their experience, has been entrusted with the construction responsibilities of this project. The project offers 2BHK and 3BHK homes, each ranging 1245 sq ft to 1639 sq ft. Marq’s unique quotient isn’t limited to a single factor and the project offers several things that make it stand out.

The first feature that makes Marq stand out is the fact that it’s a mixed development. The project not only caters to residential needs, but also commercial needs. With a 5 acre large commercial establishment, Assetz is set to feature a school, a food court, service apartments, IT- business shopping complex. This ensures that residents are literally a walk away from their necessities.

The second feature that makes Marq special is its design. The mind behind the project is Mr Ross Bonthorne who brings with him his experience of Australian design and living. His plans offer adequate space and light in each home. The project is also equipped with green technology like rainwater harvesting system and disposal systems. The construction technique used is Mivan Technology which is leagues ahead of the more common Conventional Technology.

The third feature that sets Marq apart is its child-friendliness.  Apart from the school that makes going to school a commuting-free task, child-safety is of utmost importance at Marq. Each building has an open space at the ground level for children to play in. A child-monitoring system by Fibre-to-the-home technology helps parents keep track of their kid’s whereabouts at all times. Children’s play area has also been maximized.

The fourth feature that makes Marq different is its tech-friendliness. Apart from the collaboration with Fibre-to-the-home technology, Marq uses technology to offer ease of living to its residents. This includes entertainment, carpooling arrangements, child safety and amenities.

The fifth feature that makes Marq stand out is its amenities on offer. Marq doesn’t just offer regular amenities- it adds a modern spin to it. Not only does the project have a club house, but it has a clubhouse for each of its neighborhood. Each club house comes with a gym with all modern facilities, indoor and outdoor games.

A self sufficient gated community of the size of MARQ is rare at Whitefield and it comes fully loaded with social and infrastructure amenities one would require for convenient living.

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